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The Business of Digital Television (Paperback)

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Description


Essential reading for anyone involved in broadcasting. The Business of Digital Television presents an overview or the digital television industry. Chris Forrester examines the key technologies and developments of the marketplace, with comments on the future from leading industry experts. Written in an accessible style for the non-engineer, Forrester covers the issues that are most pertinent to strategic direction, providing, broadcasting professionals with essential facts, data and commentary in one single source.You will: Discover trends in digital TV technologyGain knowledge about the international marketplaceSee an analysis of the financial modelsUnderstand the importance of partnershipsFind out the key drivers for changeGain an insight into emerging technologies in the future.

Product Details
ISBN: 9780240516066
ISBN-10: 0240516060
Publisher: Routledge
Publication Date: August 31st, 2000
Pages: 288
Language: English