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Back to topBuilding Communities: Social Networking for Academic Libraries (Chandos Publishing Social Media) (Paperback)
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(This book cannot be returned.)
Description
Social media is here to stay. A robust social media campaign can provide academic libraries with a means to showcase library resources, highlight content and events, and attract students to sample what the library has to offer. Building Communities is a handbook to implement social media technologies for academic libraries. It is a guide to planning and implementing a successful social media campaign and evaluating its impact. This title covers: the beginning of social networking in the academic context; how to implement use of social media technologies; and evaluating their use. The final section considers the future and asks: 'What's next?'
About the Author
Denise A. Garofalo is Systems and Catalog Services Librarian at Mount Saint Mary College, New York.
